Category Archives: Ron

Ron Samuel’s Adfest 2013 Diary – Day 3

Final Day Judging by the amount of fried food being inhaled at breakfast I figured it must have been a big night in town for some last night. I like to call it extreme networking, something you shouldn’t attempt if … Continue reading

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RON SAMUEL’S ADFEST 2013 DIARY – DAY 2

Highlights and Insights Saw a few familiar faces at breakfast this morning and talked about what was happening in the industry in the region. The major trend seemed to be the same as it is in Australia – clients are … Continue reading

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Ron Samuel’s Adfest 2013 Diary – Day 1

After learning my lesson the hard way a couple of years ago I was very happy not to be starting the first day with a mind numbing tropical hangover. It was a steep learning curve for some of the people … Continue reading

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BAD NEWS, GOOD DECISIONS

Ron gives his perspective on how bad news can affect advertising: “The tragic events surrounding the arrest of Olympian Oscar Pistorius for the alleged murder of his girlfriend also had the potential to have far reaching consequences for his sponsors. … Continue reading

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Ron and Jayden head down South with Ben Stiller’s mate.

Jayden and Ron will be heading to Margaret River on Wednesday. But it won’t be for a holiday. (OK, so they might sneak in a little bit of R&R.) They’re attending the highly anticipated ‘Emergence Creative Festival’, which is a … Continue reading

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The Good, the Bad and the Ugly Truth.

A couple of the speaker’s on day three of Spikes Asia 2010 looked at ad agencies themselves, what makes them good or bad, and what they need to do to avoid becoming irrelevant. Have a read of Ron’s take on … Continue reading

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Condemnation to Inspiration from Bryce Courtenay

Some Cooch staff were lucky enough to hear Bryce Courtenay speak at Spikes Asia 2010. Here is Ron’s take on his speech. “There’s an extra element of risk when a guest speaker from Australia begins his speech by condemning the … Continue reading

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Singapore Home Brew Comp… Expat Heaven.

A client invited us to a home brew competition, how could we say no? Here is Ron’s run down of the day. “Our client Jeremy Rawle from the Water Consultants is also an enthusiastic mirco-brewer. He kindly invited us to … Continue reading

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